Course fee: KSH 80,000, USD 1,000 Start Date: 07/02/2022 End Date: 11/02/2022


This course focuses on the global analysis of industry and competition; and analysis of the internal environment. As ever participants are provided with the guidance they need to strategic planning, analysis of the health services environment (internal and external) and lessons on implementation; with additional discussions on organizational capability, deeper treatment of sustainability and corporate social responsibility and more coverage of the sources of organizational inertia and competency traps



5 Days



This course is designed for middle- to senior-level managers working in public health from national, provincial government or international agencies and non-governmental organizations, who are responsible for health programs in communicable and non-communicable diseases, their various administrative aspects and donor communications for the implementation of health programs.



On completion of this course you should be able to:

v  Discuss why strategic management has become crucial in today’s dynamic healthcare environment.

v  Trace the evolution of strategic management and discuss its conceptual foundations.

v  Describe and explain the concept of strategic thinking maps.

v  Define and differentiate between strategic management, strategic thinking, strategic planning, and managing strategic momentum.

v  Understand the necessity for both the analytic and emergent models of strategic management.

v  Understand how an organization may realize a strategy that it never intended.

v  Understand the benefits of strategic management for healthcare organizations.

v  Understand the importance of systems approaches.

v  Explain the links between the different levels of strategy within an organization.

v  Describe the various leadership roles in strategic management.



v  The Nature of Strategic Management

v  Understanding and Analyzing the General Environment and the Health Care Environment

v  Service Area Competitor Analysis

v  Internal Environmental Analysis and Competitive Advantage

v  Directional Strategies

v  Developing Strategic Alternatives

v  Evaluation of Alternatives and Strategic Choice

v  Value-Adding Service Delivery Strategies

v  Value-Adding Support Strategies

v  Communicating the Strategy and Developing Action Plans

v  Analyzing Strategic Health Care Cases

v  Health Care Organization Accounting, Finance, and Performance Analysis

v  Health Care Acronyms



 The instructor led trainings are delivered using a blended learning approach and comprises of presentations, guided sessions of practical exercise, web-based tutorials and group work. Our facilitators are seasoned industry experts with years of experience, working as professional and trainers in these fields.


v  Training is residential and will be held at Afriex Training Centre.

v  The course fee covers the course tuition, training materials, two break refreshments, lunch, and study visits.

v  Accommodation and airport transfer are arranged upon request by the participant.

v  This training can also be tailor made for your institution upon request. You can have it delivered in our training Centre or at a convenient location.

v  For further inquiries, please contact us on

v  Payment should be made to Afriex Training Limited bank account before the start of the training and receipts sent to

v  Upon successful completion of this training, participants will be issued with an Afriex Training Ltd certificate.

Contact Details

Anniversary Towers 8th Flr, Nairobi
+254 715 310 685 | +254 732 543 623

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Afriex Training

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